On Friday, January 20, 2023, starting at 3:00 PM, an event will be held in the Aula Magna of the University of Pavia to celebrate the first ten years of Etichub!
This milestone represents an ambitious step that acknowledges the value of ethics, training, and research—cornerstones of Etichub’s activities—also for its clients. The invitation-only ceremony will begin in the early afternoon and will include speeches from the Magnificent Rector of the University, Prof. Svelto, along with institutional greetings from Italian and international cosmetic associations.
Following this, there will be an open forum titled “Science, Ethics, and Sustainability: The Three Keys in the New Business Model of the Beauty Industry.” Professionals from some of the largest Italian cosmetics companies will participate, along with a significant presence of industry representatives. This diverse range of contributions will facilitate a discussion on value-based approaches to product creation, allowing for sincere dialogue and the integration of various perspectives unified by the identified keys.
The event, which reinforces the important and inseparable connection between Etichub and the University of Pavia, will conclude with a small celebration in this special academic setting to commemorate this achievement.