The beauty and personal care industry is constantly evolving, generating an increasing demand for innovative techniques that can substantiate product claims for hair care. These techniques must conduct in-depth analyses of various hair types and conditions to cover a wide range of benefits offered by cosmetic products. The daily challenge lies in providing accurate and scientific support for these claims.
Cutting-Edge Technology
To address the need for robust support for haircare claims, we have developed a state-of-the-art technology known as the Hair Morphology Tester. This tool is based on the patented Filament Surface Tester (FST) technology, developed by the University of Pavia. The Hair Morphology Tester represents a breakthrough in hair product evaluation, and Etichub is a leader in the exclusive use of this technology for cosmetic efficacy testing.
Technical Insights
From a technical perspective, the Hair Morphology Tester utilizes various sources of electromagnetic radiation to irradiate hair at a selected angle of incidence. An imaging acquisition device captures the reflected or scattered radiation, while a processing unit analyzes and classifies the images. Grounded in scientific principles, this technology provides reliable, repeatable qualitative and quantitative data with validated precision.
Practical Application
The Hair Morphology Tester offers a comprehensive and highly accurate assessment of hair. It allows for the study of surface characteristics, mechanical properties, and indirectly, the structural properties of hair. Through cross-analysis of color, shine, dispersion degree, and frizz, it provides numerical scores corresponding to various hair characteristics, including: Color Classification (SC), Anti-Yellow Index (AYI), Hair Shine Index (HSI), Integrity Index (II), Hair Frizz Index (HFI). This technology simultaneously examines texture, color, and structure, making it an ideal ally for conducting efficacy tests on cosmetic products.
Advantages of Hair Morphology Tester
One of the most significant advantages of the Hair Morphology Tester is its versatile applicability. It can analyze hair both ex vivo and in vivo, with immediate data readouts. The non-invasive nature of the analysis allows for hair evaluation without causing damage. It works effectively on individual strands or full heads, across various textures, colors, and conditions—wet or dry—ensuring a comprehensive assessment of a wide range of products.
The ability to determine the level of hair wellness, indirectly assess structural integrity, and provide insights into manageability and breakage resistance facilitates its use in efficacy testing protocols. These protocols can vary in duration—short-term, medium-term, or long-term—depending on the product type and functionality. It supports a multitude of efficacy claims, including maintenance, protection, or enhancement of color, health, and shine, as well as damage repair, anti-frizz action, and protection against external agents.
Our Service
Etichub offers efficacy testing services characterized by the application of this technology along with optimal analysis protocols and strategies. We provide scientific support for haircare claims through the Hair Morphology Tester. Our commitment to maintaining high standards in the evaluation process highlights product quality and supports marketing claims in the haircare sector. This ultimately ensures that consumers have access to high-quality products.
For more information on how we can help substantiate your haircare claims with our innovative technology, contact us today!